Samsonite

A HUNDRED YEAR OLD JOURNEY It was an afternoon with a historical ring to it; from the palatial venue; Taj to the century doddering Samsonite brand. Its not everyday that a brand turns 100; and the experiences of an sinless century inspire awe! Dr.Ramesh Tainwala; President Samsonite Greater Asia, which includes Asia,  Australia, Middle-East and Africa; a man of few words; known to be super media shy and reticent; spoke of the long glorious go  of the brand. Anusha Dandekar, dressed in a business  attire emceed the eve and emphasised Samsonites unique blend of style and substance. As a baggage maker, Samsonite has many primarys to its credit.  From the first ever twin(a) baggage, the first ever use of metal in luggage ; the first practical business case Classic Attache, the first ever polypropylene suitcase  commonly c all in alled hard luggage;  three-digit locking systems;  2-wheeled uprights for easier manouverability;  4-wheel spinners , to its latest innovation cosmolite;  the lightest and sturdiest  Samsonite ever;  this was a composition of delectable world  travel history. Shaina NC was proud to collect her Cosmolite from no(prenominal) other than Dr.Ramesh Tainwala;  a bright red classy gentleman of luggage; and spoke of legacy and lineage as key qualifiers for brands.

It was interesting to note how Dr. Tainwala;  hailing from Ranchi Bihar; and today a globetrotter managing businesses crosswise 38 countries from his office in HongKong;  would lapse into Hindi anecdotes all the time; reliving the joy of simplicity and extolling the virtues of gritty Indian entrepreneurship. Also present on the occasion were Subrata Dutta; COO Samsonite sulfur Asia and Sudip Ghose Director Marketing South Asia. Press Release 2 COSMOLITE: THE STRONGEST AND LIGHTEST SAMSONITE EVER Its not everyday that a brand turns 100; Samsonite celebrates 2010 as its centennary year. As a luggage maker, Samsonite has many firsts to its credit.  From the first ever coordinated... If you hope to get a full essay, order it on our website: Orderessay

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