Chri chipher Johnson
Res/341
July 13, 2012
Jeremy Ferrell
As we find much and more about the world, research is involved in everything we do. Albert Einstein said, If we knew what we were doing, it would not be called research, would it? Business research tramp be defined as critical, organized, regular, or objective investigation into a problem in the search of an answer or origin ( Sekaran, 2003).
The reason for general research is to find answers for solution by studying all the aspects in an organized and systematic way specific to the problem at hand. This in moment will find answers that would otherwise be unanswered and stop a project to fail. In management it is ideal to do research beca enforce of the benefits it give in the decision making move ( Sekaran, 2003).
Research is important to business for competitive reasons like marketing. In marketing it is used to identify the business with its customers. With surveys and study crowd business batch see what products work for sales. In growth to this, surveys and studies stack give the business insight into on strategies they can use to sale better than the competition.
Information like this is stand by in other ways as well.
It can religious service answer business starting Question like, what do tribe choose a product or business? What be they avoiding go to that business? What is your business real competitor? What be the competitor benefits? These questions can be answer with critical research.
It can be used to determine the effectiveness of advertising. The business may find research that says the longer a commercial is the more customers pay attention. Research may also tell them that assorted time create better sale. You can also use this research to see what slogans or messages a costumer have in mind best. All of this can increase a business return in the long run.
Finally, research gives a business the contingency to update itself on current marketing trends. Such...If you want to plump a full essay, order it on our website: Orderessay
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